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The Art of
Shaving

The Art of Shaving, Agency

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You know JVN. The Queer Eye star, activist, memoirist and overall culture queen, Jonathan Van Ness embodies the phrase: “joy in the face of pain.” His grace of character, mindfulness and--naturally-- styling wizardry made JVN the ideal collaborator for The Art of Shaving’s content series, The Art of Gifting.

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Post workout social film.

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You know how there is a bewildering deluge of razor-and-shaving-cream commercials on the air every holiday season? And every one is the same? I.e. a chiseled bro getting rubbed on by his traditionally gorgeous ladyfriend after using the newest 14 blade extra smooth razor that no one can remember the brand of? And there’s never any little beard bits in the sink afterwards? This Art of Shaving spot ain’t that. Produced by CONVICTS, The Art of Gifting tapped JVN to guide a group of givers in their search for the perfect present. Mindfully.

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Art of Shaving social film.

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Art of Grooming social film.

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Credit List:

Director
Jonny Kapps
Producer
Sarah Hawkins
Cinematography
Federico Tamburini
Editing
Colin Giberson

The Art of Shaving, Agency